Project Manager »Freunde der ZEIT«
Lennart Schneider is Project Manager for »Freunde der ZEIT«, the membership model of Germany’s leading quality newspaper »DIE ZEIT«. He helped develop the program and is responsible for marketing and digital benefits.
»Freunde der ZEIT« was launched in 2017 and it aims at fostering the relationship between subscribers and the newsroom. Readers are invited to regular (online-)events and get to know the people behind the headlines. As of July 2020 more than 73,000 subscribers have actively registered as »Freunde der ZEIT«.
After his master thesis in media management, he started working for the ZEIT Publishing Group as a business development manager. He was involved in many interdisciplinary and strategic projects and is most interested in the intersection of innovation, editorial and business.