Dr. Kerstin Fröhlich
Head of Innovation Management
As Head of Innovation Management Kerstin’s goal is to increase SPIEGEL-Gruppe’s innovation capacity and develop business opportunities for the company. She cares deeply about the people that drive innovation as well as the mindsets, skills and processes that foster innovation in media companies.
Previously, she has held various positions in both legacy and digital media companies, ranging from corporate development to product management and editorial work. She holds a PhD in media economics from University of Zurich.Back