Roberto Bodegas

Chairman of the Board, OJD España

Roberto Bodegas is Chairman of the Board at OJD España, Spain’s leading media audience audit and certification body. A specialist in strategic marketing and corporate communications, he brings over 25 years of experience aligning brand, reputation and business goals across professional services and media.

Until early 2025, Roberto was Partner and Head of Marketing & Communications at KPMG Spain, where he led a 50-strong team and served on the firm’s Executive and Operations Committee. He previously sat on KPMG’s Global Marketing & Communications Steering Group.

He is Vice President of the Asociación de Marketing de España (AMKT), a board member of Dircom, and serves on the communications committee of Spain’s consultancy association (AEC).

Roberto began his career in business development and communications at Marsh and Prudential Insurance. He holds a law degree and has completed executive programmes at Esade, Afi and ISDI, with a focus on reputation, ESG and digital strategy.